Editorial standards
My SIP Planner mixes calculators with long-form articles. This page explains how we choose topics, how we stay accurate, and what we refuse to do so the site stays useful for readers and fair to advertising programmes that require original, substantial content.
What we optimise for
Clarity for someone learning in Indianot keyword volume, not affiliate churn, and not anonymous walls of text copied from elsewhere.
Topic selection
Accuracy and updates
Voice and drafting
We write in plain English with Indian rupee examples where it helps. Bulleted checklists appear when they genuinely shorten reading time. We avoid promising outcomes (“double your money”) and we name limits upfrontespecially around tax, risk, and the fact that calculators smooth volatility.
Drafting may use common writing tools for outlining or phrasing, but published guidance is edited for factual alignment with our own tooling and for a consistent, human tone. We do not publish auto-generated articles whose sole purpose is to target search phrases with thin repeats of the same paragraph.
What we do not publish
- •Paid “top fund” lists disguised as journalism, or scraped rankings presented as our research.
- •Personalized buy or sell calls for named schemes; we are educators, not your distributor.
- •Doorway pages that exist only to capture a query and bounce users outward with no unique value on-site.
Corrections
If you believe an article or label is misleading, email mysipplanner@gmail.com with the page URL and the issue. We fix genuine errors in copy or calculators and note material changes when the facts warrant it.